Helping families living in poverty across the North East, Mission Christmas aims to ensure that no child in need wakes up without a present on Christmas Day.
British Engines Group employees banded together to donate toys for children aged 0 – 18 as part of the commitment to the group’s charity of the year, Cash for Kids.
The group’s packing and shipping company, Stadium Export Services, played a crucial role in collecting the toy donations from eight sites in the region. The donations were transported to the depot where a team of British Engines volunteers eagerly awaited to sort and organise the gifts.
This year, Mission Christmas aims to help over 41,000 children in the North East of England. The group of volunteers helped to categorise donations according to age and gender, facilitating the Cash for Kids team’s efforts to distribute the gifts and fulfil the Christmas wish lists of children in need.
In addition to the toy donations, the British Engines Group made an extra contribution of items including hairdryers, straighteners, headphones and speakers after recognising that the age group of 15-18 years old often receives the least number of donations.
“We’ve got 900 people in the North East, all wanting to be involved and help children across the region. It’s a great cause and we are really pleased we can assist. At the British Engines Group we see children as our future and we want to support and give them the best opportunity possible”.Richard Dodd, CEO of the British Engines Group, spoke about the cause during a Metro Radio interview
Well done and thank you to everyone from across the businesses for their involvement. If you would like to donate to Mission Christmas, you can drop off gifts at B&M stores up to 18 December 2023.
Find out more about our work in the local community.